Agency SID LEE Art Direction : Jimmy Suzan Branding / FONDATION PETITS TRÉSORS Ad Campaogn concept and logo design for mental illness awareness in children. Looking at the icon up close, it’s a champion of bezier use… all the curves are smooth while maintaining an extremely pleasant and minimal wobbliness that gives the icon a lot of character. Clubs are no longer the primary resource for Lazy Art Directors, who now cruise sites like The ADC is clearly in the process of reestablishing itself as an authority, and growing its member base beyond the traditional confines of New York advertising and design. When choosing between competing products and services, please consider our advertisers, who help support Brand New. If you do great work, you might win an award. The ADC was founded in 1920 by Louis Pedlar, who “brought his colleagues in advertising together … to dignify their profession and judge advertising art by the same stringent standards as fine art.” The first ADC logo featured a graphic interpretation of Ignacio’s letter reads as a rallying cry with assertions such as, “We plan to continue to do more than any other international organization to help the creative industries pave the way boldly into the future. If you pay your annual membership dues, you’re in. 2008–2015 In 2008, MusiquePlus stopped mirroring the identity of its English counterpart and introduced a logo of its own. agency: CARTEBLANCHE Art Direction / Concept: Jimmy suzan I’m a member, I’m a Young Gun, I’ve won a few cubes, I’ve been on several juries and committees, I’ve chaired the National Student Portfolio Reviews, I have consumed a responsible amount of free alcohol at their events, I designed the identity for the Thanks to Zack Kinslow at the ADC for providing many insights about the new identity, and a special thanks to Michael Freimuth of Franklyn and Kurt Koepfle of Pentagram for their contributions.Brand New, is a division of UnderConsideration, displaying opinions, and focusing solely, on corporate and brand identity work. In the old days, your winning work was printed in a thick book and stuck on the shelf with other thick books. Some of those people will want to do good work like you and be recognized, and they’ll join the club. The new logo utilizes the upward growth and the positive impact of trees.
The AIGA and the ADC were founded around the same time with more or less similar intents. Our multidisciplinary teams leverage the power of radical collaboration to build brands for the modern age, activating communication platforms to engage with today’s consumers across all possible touchpoints. The new logo is a fantastic evolution that completely turns around the personality of the logo and is at least, um, ten times better. This month, tentree introduced a new identity designed in collaboration by their in-house design team and Sid Lee.
Then this process will repeat. Like many others in the category, the bank was seen as yet another cold and corporate entity. This is not a three-year plan, it’s a now plan, and one we will execute across the world on every continent.” This charged and borderline-totalitarian tone cannot be ignored.The best days of the ADC are not behind it. The AIGA clumsily announced the As a disclaimer, anything I say here is through the lens of my own intimate relationship with the ADC. The wordmark, in The identity elements are all great, starting with the aforementioned Chobani-esque typeface that is supported by an earthy color palette that doesn’t feel cloying and a fun set of tree brush-stroke drawings built into a font for ease of use. You can do mediocre work and still be a member of the club. The resulting ripped ball logo, one of the few in pro sports to utilize negative space, was a deliberate attempt by Sid Lee to upend standard sports orthodoxy—which tends to dictate that a team’s logo be a visual representation of its nickname (a stylized version of … Its closest cousin is the crisp 2002 monogram by Paula Scher (bottom row, middle logo in image above), which adds a C below the A and D. Sid Lee Architecture has completed an extensive renovation for one of Montreal's most prestigious hotels, opening its lobby and public spaces to serve a broader clientele than just hotel guests.
[The] new logo needed key elements from nature, so we took inspiration from a tree’s cycle of growth and the cycle of nature. Sid Lee is a leading creative agency with 600 professionals working globally out of offices in Montreal, Toronto, New York, Paris, and LA. It was created by Sid Lee, a Montreal-based agency. And with many Canadians suffering from financial illiteracy, the use of financial jargon in brand communications didn’t help. National Bank of Canada was struggling with a perception problem. The typography may be deemed too on-trend but that’s a minor quibble for an identity that is very much on point with the mission and authenticity of the company.Brand New, is a division of UnderConsideration, displaying opinions, and focusing solely, on corporate and brand identity work. These all come together very convincingly in application with the help of great photography and products that simply look good.Overall, unless you hate the Earth and the idea of planting trees, this is all very hard to dislike.
The AIGA and the ADC were founded around the same time with more or less similar intents. Our multidisciplinary teams leverage the power of radical collaboration to build brands for the modern age, activating communication platforms to engage with today’s consumers across all possible touchpoints. The new logo is a fantastic evolution that completely turns around the personality of the logo and is at least, um, ten times better. This month, tentree introduced a new identity designed in collaboration by their in-house design team and Sid Lee.
Then this process will repeat. Like many others in the category, the bank was seen as yet another cold and corporate entity. This is not a three-year plan, it’s a now plan, and one we will execute across the world on every continent.” This charged and borderline-totalitarian tone cannot be ignored.The best days of the ADC are not behind it. The AIGA clumsily announced the As a disclaimer, anything I say here is through the lens of my own intimate relationship with the ADC. The wordmark, in The identity elements are all great, starting with the aforementioned Chobani-esque typeface that is supported by an earthy color palette that doesn’t feel cloying and a fun set of tree brush-stroke drawings built into a font for ease of use. You can do mediocre work and still be a member of the club. The resulting ripped ball logo, one of the few in pro sports to utilize negative space, was a deliberate attempt by Sid Lee to upend standard sports orthodoxy—which tends to dictate that a team’s logo be a visual representation of its nickname (a stylized version of … Its closest cousin is the crisp 2002 monogram by Paula Scher (bottom row, middle logo in image above), which adds a C below the A and D. Sid Lee Architecture has completed an extensive renovation for one of Montreal's most prestigious hotels, opening its lobby and public spaces to serve a broader clientele than just hotel guests.
[The] new logo needed key elements from nature, so we took inspiration from a tree’s cycle of growth and the cycle of nature. Sid Lee is a leading creative agency with 600 professionals working globally out of offices in Montreal, Toronto, New York, Paris, and LA. It was created by Sid Lee, a Montreal-based agency. And with many Canadians suffering from financial illiteracy, the use of financial jargon in brand communications didn’t help. National Bank of Canada was struggling with a perception problem. The typography may be deemed too on-trend but that’s a minor quibble for an identity that is very much on point with the mission and authenticity of the company.Brand New, is a division of UnderConsideration, displaying opinions, and focusing solely, on corporate and brand identity work. These all come together very convincingly in application with the help of great photography and products that simply look good.Overall, unless you hate the Earth and the idea of planting trees, this is all very hard to dislike.